Light & Wonder demonstrates table solutions and development roadmap at German Dealer Championship

(AsiaGameHub) –   Light & Wonder boosted its standing in the German market through a prominent showing at the 4th German Dealer Championship (GDC), reaffirming its dedication to the nation’s land-based casino industry.

This year’s event, held from April 28 to 30 at Spielbank Berlin, has emerged as a major hub for casino professionals in Germany. Dealers, operators, and other industry players flocked to the German capital not just to compete, but also to connect and share insights with colleagues.

As a primary sponsor of the event, Light & Wonder leveraged the fourth GDC edition to expand its presence in Germany and Europe, and emphasize its backing for the growth of the broader land-based casino sector.

Engaging with the Industry

Throughout the three-day event, Light & Wonder’s sales team had fruitful conversations with operators and industry experts, using the occasion to deepen existing partnerships, forge new connections, and show its continued support for the dealer community.

Event attendees got to see the company’s table solutions in operation, such as shufflers and chip management systems like ShuffleStar, ChipMaster S, and i-Deal Plus, along with GM Atlas progressives—products that have been a staple in German casinos for many years.

Light & Wonder also used the event to showcase its current development roadmap, featuring upcoming innovations that will extend its presence across the EMEA region—including future launches tied to the company’s growing progressive product line. Additionally, the company took part in the event’s official gala at the Grand Hyatt Berlin, where sales manager Anna Odnoralova presented the ‘Best Cutting Chips’ award.

Dedication to Germany

“Participating in the German Dealer Championship is always an honor, but this year’s Berlin edition was particularly significant,” Odnoralova stated.

“This event gathers top talent from all over the country, and it provides us with a one-of-a-kind chance to engage directly with operators and experts who are defining the future of gaming in Germany.

“Light & Wonder is dedicated to supporting this community, and our presence here underscores how vital the German market is to our regional strategy.”

Mark Howell, EMEA Managing Director at Light & Wonder, added: “Germany remains a core market for us in the EMEA region, and our participation in this year’s championship reaffirms our long-term dedication.

“The GDC not only highlights exceptional dealer skills but also upholds the values of professionalism and responsible gaming that are essential to our industry. We’re thrilled to support such a high-quality event and to help drive the ongoing growth of Europe’s casino sector.”

Light & Wonder’s participation in this year’s GDC highlighted its increasing momentum in the German market, reaffirming its long-term investment in the country and its dedication to fostering innovation and operational excellence across Europe’s land-based gaming industry.